When it comes to motivating your servers, business writers suggest you hold daily contests with the winners receiving small monetary prizes. They suggest, basically, that once a day you should gather your waitstaff in the kitchen, flash a fifty dollar bill, and then tell everyone that whoever sells the most surf-and-turf plates that evening goes home with the fifty tucked inside their billfold. The logic here is everybody wants money, and so when you dangle $50 over your employees’ heads, they’ll jump however high it takes to snatch it. Well, if that sounds reasonable to you, then listen up because this is important. Contests are for chumps.